A persona, (also user persona or buyer persona) in user-centered design and marketing is a fictional character created to represent a user type that might use a site, brand, or product in a similar way.”
For each persona, the result is a semi-fictional representation of a person who represents a customer.
A persona helps you understand them better.
What are their characteristics, goals, needs, questions and fears? And what behaviors result from these?
With this information you are better able to align your product, service, design and marketing strategy with the target group. Defining personas also helps your team, department and organization gain a shared understanding of the real users, customers and candidates.
Never miss an appointment. Avoid “whoops forgot our meeting” by automatically reminding, support Google and Office365 schedule, use your favorite video conferencing tool, save time, and never missing an opportunity.
Learn more about it
Plusgrowth has excellent integration with Twitter , Facebook , Instagram , Pinterest , YouTube , and LinkedIn , to enable scheduling posts and automatically tagging links so you can organize them from one platform.
You'll learn how to take full advantage of Plusgrowth. Your team can dive deeper into every aspect of the customer journey to find new ways to engage with customers, drive more leads, and convert those prospects into paying customers. You'll also be equipped with more knowledge about how the inbound methodology works, along with valuable tips and tactics you can implement for immediate results.
Schedule all your posts upfront with the Public Relationship (PR) Calendar. harmonize your outreach on autopilot on all FILTY social media platforms such as Facebook, Instagram, LinkedIn, Twitter and YouTube.
All our automation is offered as a service. That means that once you’ve designed your workflows, the platform will keep running them for you.